Join 16,000+ and learn from Big Billy Clark, music exec with 25+ years at Epic, Def Jam and Atlantic
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Big Billy Clark is a seasoned music executive with 25+ years at Epic, Def Jam, and Atlantic.
He’s managed artists like Keke Palmer and Goapele, co-founded LA’s VocalizeU development program, and built a reputation for discovering talent and guiding artists through every stage of their careers. Billy is a natural mentor, dedicated to helping the next generation understand the real music industry.
#1 How I got started
#2 What you'll learn on the course
#3 What you need for this course
#4 How the music business is structured today
#5 The key players in an artist’s career
#6 The main income streams for artists
#7 Defining who you are as an artist
#8 Creating your artist growth plan
#9 How to build your audience
#10 Discovering your sound
#11 Build a strong artist brand
#12 Be bold and true to who you are
#13 Working with producers as you grow
#14 Be clear about your creative direction
#15 Sorting your splits and ownership
#16 Plan a release strategy
#17 Choosing the right distributor
#18 Keep your momentum going after release
#19 Using social media as an artist
#20 Growing and monetising your fanbase
#21 How to stay inspired
#22 Where to go from here
